GAILS, London

We developed this concept for one of GAIL’s Bakery premises, inspired by the rich hues of a fig to create a bold yet inviting aesthetic. Deep purple tones were carried onto the ceiling, paired beautifully with warm brown flooring to ground the space.

Organic touches, such as natural wood elements and woven light fixtures, enhance the cosy yet sophisticated atmosphere. Fun, textured tiles, inspired by the shape and tones of coffee beans, bring a playful yet refined detail to the design. Every aspect of the space balances functionality with the unique GAIL’s brand identity, resulting in a concept that feels warm, stylish, and memorable.